November 27, 2013

It’s live because anyone can join in and ask a question or leave a comment. Behind the scenes. Each issue focuses on a different topic and pulls together the very best content all in one place! Ask your subscribers if they can help you launch your next book by: If one of your readers says yes, add them to a special mailing list for your launch team, and while you are at it you should also plan how you will reward them with perks. 32. This classroom newsletter template stands out from the rest with muted colors, an inspiring header image, and lots of… Do you book readers enjoy your interviews? I’d definitely enter a contest to try to win the poster or the model–and if I lost I would probably go buy the model – and the poster, too. (That’s what I do.). 12. Required fields are marked *, Notify me of followup comments via e-mail, −  Everyone comes out ahead on this one. I would not include the entire post unless it is shorter than 400 words, however, because a 1,500-word or 2,000-word newsletter will cause some to lose interest, and even unsubscribe from your newsletter. https://shaylaraquel.com/blog/authoremailtips I bill it as the only live interview for authors on the internet. You should keep a copy in a Word file and then paste it into the newsletter. IDEAS 1-10 Company Information IDEAS 31-40 Put a Human Face on Your Business IDEAS 11-20 Product Updates and How-Tos IDEAS 21-30 Content, Content, Content IDEAS: 41-45 Help and Support IDEAS 46-50 Event Information 50 Must-Have Content Ideas for Your Email Newsletter Email newsletters … The last tip post I did with regards to newsletter content ideas was on 5 specific content ideas for your newsletters that would keep your subscribers wanting to open your emails. Reveal the expanded backstory you used to develop a character. Share helps that have made your life easier. For permission to reprint articles from this site, please contact info@thebookdesigner.com, Marin Bookworks 369-B Third Street #572 San Rafael, CA 94901. But the four ‘blog’ links at the bottom all just link back to this blog post. Every author enjoys the interview a lot. 10 Ways Introverted Writers Can Handle Marketing Their Books on Patty Wysong's Patterings, You Can Get Published Even If You Never [Fill in the Blank] on Marian Merritt's Lagniappe, Sink or Publish: It's All How You See Adversity on Seriously Write, Interview With Zoe M. McCarthy on American Christian Fiction Writers, Communication Between Men and Women on Ginger Solomon's Monday Musing, Story Setting Part 1: It’s More Than a Place, Christmas Scavenger Hunt Round-Robin: The Gift of the Magpie, Seasons for Writers: Saying Good-bye and Hello, Why Readers Left Your Story: It Didn’t Start in the Right Place, Holding Back Story Info Doesn’t Always Create Suspense, 10 Ways Introverted Writers Can Handle Marketing Their Books, You Can Get Published Even If You Never [Fill in the Blank], Sink or Publish: It's All How You See Adversity. Feature book reviews of others’ books. Keep it simple, keep it catchy. Offer installments of short stories or multiple aspects on the same subject. Don’t feel bad: Sometimes, coming up with new ideas for blog posts is difficult even for the best writers. Include a blog to showcase the author’s personality and/or writing process. If you are going to be in a region near some of your readers, and you have the time and energy, you might meet them for coffee. 50 Ideas for Author Newsletter Content 1. Below, you’ll find a great list of blog post ideas … A great way to reward your newsletter subscribers and keep them coming back for more is to give them exclusive content–or if not exclusive, at least give it to them first. Introduce your team; provide short bios on your agent, editor, etc. Good article – especially re sharing reviews, putting a survey form right in an email, and talking about other books. Add a specialty corner: writing tips, book-related recipes, historical facts, gardening tips—anything you have expertise in. This would create interest and insight into … There is so much a fiction writer could blog about and connect with … Thanks for the great post! Keep up the great work. Your readers will want to meet you in person, so you should be sure to share your public events schedule. It’s important for indie authors to know how to write an author bio that tells readers: who you are, what you write, why readers should trust you, and how you stand out from other writers.. If so, share them with us in the comments. Recount your experiences at book events. Share life milestones: marriage, new baby, educational degrees (best to post only milestones for personal information). You’ll find lots of great designs here so you don’t have to create one from scratch, saving you lots of time and energy. 14. Interview an author in your genre. If they do it’s a great approach I might take a serious look at. A statement that we hear all the time is, “Fiction writers don’t need to blog! - Australian Writers' Centre Ep 294 Content ideas for author newsletters, and meet Mick Elliott, author of the Squidge Dibley series. Those same readers are also interested in news that touches on the books they like to read, so if you find a story that either changes the background of one of your stories (or even better yet, news that invalidates accepted tropes in your genre) you should include them in your newsletter. Readers are always looking for new books, and if you know of books in your genre that they might like, you should mention them from time to time. Whatever industry you’re in, our mix of pre-made templates can fit various design needs. Mastering your online author presence is something all modern writers need to learn how to do – especially those who are self-published.. An important part of that platform and online presence is an author newsletter… Book Author Newsletter Examples created with MailerLite. Chief Executive magazine (published since 1977) is the definitive source that CEOs turn to for insight and ideas that help increase their effectiveness and grow their business. I have been publishing my newsletter for about three years now, and in that time my biggest stumbling block has been content. Display a list of upcoming events. Click to tweet. Their goal is to not only make … 26. You can share tempting excerpts from a book before it is released, or share the bonus chapters where the story continues. It’s true in real estate and it’s true in … 2. Isn’t a website, a … Here are fourteen ideas. I have traveled a different path, Eileen. Tags author email list, author emails, author marketing, Author newsletter, email growth strategies, email marketing, email marketing strategies, email marketing tips, email newsletter… 9. 20. This worked well for me because I write non-fiction and offer technical services, but lately I have started to transition to a “buffet” style newsletter so I could share a half-dozen interesting bits of information that reader would find useful. Give subscribers a slice of your life as a writer. I always have a running list of ideas that come to me throughout the month. 16. | Australian Writers’ Centre blog, Writer Newsletter Survey Results | Stray Thoughts, Die Woche im Rückblick 07.06. bis 13.06.2019 - Wieken-Verlag Autorenservice, the single topic newsletter lets you demonstrate your expertise, the “buffet”-style can be three or four times as useful to your subscribers, contributing creative skills to the campaign, sharing your launch campaign on social media. Feb 10, 2018 - Author newsletters | newsletter content ideas | Building your mailing list | Ideas for when you have your mailing list built and need newsletter ideas for engaging subscribers and driving sales | mailing list newsletter marketing strategies. https://careerauthors.com/what-to-put-in-your-author-newsletter/ But, why? AUTHOR NEWSLETTER CONTENT IDEAS . Both types of newsletters have their merits: But no matter which type of newsletter you choose, they can both include the same type of content. 39. We’ve talked before about the importance of building your author platform. I think a lot of people struggle with that. 13. Use your name in the “from” field. Newsletter content ideas to keep your newsletter interesting. Note outside news or events related to topics in your book. Register for HealthyChildren.org … Questions about … — Read on http://www.thebookdesigner.com/2019/06/14-content-ideas-for-author-newsletters/ […], […] 14 Content Ideas for Author Newsletters :: The Book Designer […], […] Need inspiration for newsletter content? Relate lessons you’ve learned from writing a book. By Dana Leipold/ Here’s an interesting question: should authors or writers have an email list? Don’t create a full-fledged editorial calendar yet. Just generate ideas, plan articles in advance, and survey your customers about your newsletter content ideas… 41. Before you settle on a newsletter title, try brainstorming the content you will publish for the first several newsletters. 24. And I really enjoy connecting with other artists and sharing their work.  =  This will help you forge a connection with your readers, and also turn them on to new authors. https://www.copypress.com/blog/19-types-of-content-to-include-in-your-newsletter/. Not only will this introduce your readers to new authors, it will also help those authors find new readers. People appreciate being heard, and they like it when their opinion is sought on an important topic, so why not use your newsletter to ask questions? Receiving fan art? ... That theme will help you brainstorm ideas about your newsletter. It might be either signed copies of your books, or fun swag that you picked up on a trip. Photos of readers holding your book? how the remains of Richard III were identified, https://mycreativeresolution.com/newsletter/, https://allthekissing.com/2018/10/what-to-include-in-an-author-newsletter/, https://shaylaraquel.com/blog/authoremailtips, https://careerauthors.com/what-to-put-in-your-author-newsletter/, https://www.copypress.com/blog/19-types-of-content-to-include-in-your-newsletter/, 12 Key Research Topics For Self-Publishing Authors (Part II) – Dani J. Norwell, Ep 294 Content ideas for author newsletters, and meet Mick Elliott, author of the Squidge Dibley series. In my experience readers who are interested in SF are also interested in cutting edge science and tech, and readers who like fantasy also like to read about related topics like how food production impacted migration, etc. 2. That’s why when I partnered with The Book Designer for a series of posts on the newsletters, I knew that one installment would focus on what to put in a newsletter. Write fun facts about your writing process. display: none !important; 11. Want to receive these e-newsletters? See more ideas about newsletter content ideas, marketing, author. […] Thus, I found it really useful to research topics like expert tips for mailing list emails and what to include in an author newsletter (more on that here and here, too). 45. They don’t give you ideas … (Who fortunately are also book buyers.). 3. The most common content strategies. Hi Peter, you can sign up for the Author Media newsletter here. 46. (They were found in a carpark, buried under a two-door.). Spice up your subject lines. Add an infographic. If you come across a joke on Facebook that is relevant to your genre, you should consider including it in your next newsletter. With that in mind, the following are a few ideas to help you design your newsletter. People like to feel noticed. you plan to attend over the next few months so they can plan ahead and meet you at one of those events. .hide-if-no-js { While you’re at it, why not embed a form into the email so that your readers can respond right away? Sure, you could ask them to email you, or you could link to a Google form, but if you embed a form you can eliminate one step in the process, and increase the number of responses. There is a lot of writerly experience and wisdom shared in the interviews. Where newsletter publishers used to be the smartest people in the room, they are now the sad old fuddy-duddies of the online marketing world, hopelessly outdated, clinging desperately to a dying technology, destined to be crushed by new and savvier competitors. 7. 35. You can also reward your subscribers by running a contest where you give away something your readers will value. 25. Discuss social themes associated with your book. If you want to read more about what you can put in your newsletter, I found a number of great posts on the topic, including: Filed Under: Contributing Writers, Marketing Tagged With: email newsletters, Nate Hoffelder. 33. Be easy to navigate. (https://mycreativeresolution.com/newsletter/) Since that decision I haven’t really struggled with what to include because I’m naturally finding inspiration in life and online. It took me a long time to figure out what to share in my newsletter bc I wanted it to be more than my blog, which is where I share thoughts on creativity and painting. Provide a sample chapter or excerpts. I have been doing this for well over a year. Media consumption list. We also send out occasional newsletters … This is where you curate the best stuff you saw, read, listened to, ate, visited, played, and so on. On my website, wordrefinerdotcom, look for a review with lots of comments, that is the interview. The short answer is that you can have anything that will interest your readers. Hold character interviews—discuss issues your character faced. We’re all busy people and we find ourselves spending less and less … (In some cases they have found that bodies buried with swords which had been assumed to be men were actually women.). 10. This might seem like fluff to some, but a lot of readers like hearing jokes that rely on clever word play. Give your thoughts about the writing industry. One of the best ways to sell your books is to share what others say about them, which is why you should consider sharing excerpts of reader reviews in your newsletter. Invite Subscribers to Your Events and Specials. Provide a way to contact the author. Share the story behind the novel’s story. Drop clues throughout the issue that’ll solve a puzzle. If you come across a video on sword-making, or a paper on famines, while researching for your next book, you might mention them in your newsletter, and explain how these details impacted your story. Post readers’ contributions (reviews, a book-related how-to, or their takeaway from yours or other authors’ books). I know I do, that’s why I don’t have a newsletter. ), or you might ask them what they are reading so you can find out more about your readers. I think people are interested in the life of creatives even if they don’t do that type of work. Do you have more ideas for newsletter content? 28. If you’re using your own publishing, website, or blog name, you … I focus more on their writing and publishing experience. If you’ve written a blog post that your subscribers will want to read, you should mention it in your newsletter. Briefly mention the books you’re reading in a 100-word to 200-word review, and explain why you like or dislike them. While you’re at it, you might also mention your vacation travel plans. Generally speaking, newsletters fall into one of two broad categories: For the longest time I have sent out newsletters devoted to a single topic. But my focus is on readers now. The benefits of author newsletters. 49. The best company newsletters are informative, interactive and engaging. However, I realize those ideas … Try these 50 suggestions for author newsletter content. 17. At the same time, you need to be careful to limit how many reviews you mention in a newsletter; if you include too many, readers will lose interest. (That’s how I buy ebooks, at least…). Provide an obvious way to subscribe for updates. 0 How to Start an Author Newsletter Using MailChimp. We usually send out newsletters once a week with a preview for the latest blog posts, plus a round up of related blog posts (it breaks the rule about not duplicating content somewhat, but we’ve found it works). Well, shoot – I don’t know how that happened! A collection of your main character’s journal/diary entries. 48. Briefly mention the books … The technical details were easy to iron out, graphics were a relatively simple problem that could be solved by Canva’s stock templates, and growing my mailing list wasn’t too hard, but figuring out what to put in my newsletter had me stumped. Thanks, Jonathan. Kindleprenuer’s most recent post on this topic can help you […], […] 14 Content Ideas for Author Newsletters […], […] “14 Content Ideas for Author Newsletters” on The Book Designer […], […] I have been publishing my newsletter for about three years now, and in that time my biggest stumbling block has been content. Original content – While recycling content is cool for your blog, your newsletter should be 100% original content… Practical advice to help build better books, by Nate Hoffelder on June 13, 2019 21 Comments. 31. I would not include the entire post unless it is shorter than 400 words, however, because a 1,500-word or 2,000-word newsletter will cause some to lose interest, and even unsubscribe from your newsletter. Tell me what’s working for you in the comments and share your best ideas for other authors! Insert links to blog, website, Amazon and Goodreads author pages, and reviews. Design your page in a way that gives prominence to your form. Direct subscribers to articles you’ve recently published. I interview authors on my website, as part of a weekly book promotion. Your email address will not be published. Impart supplemental information about your characters. 40. 19. Have a clean, unique design… https://allthekissing.com/2018/10/what-to-include-in-an-author-newsletter/ Include a photo of your writing space. Oh, and don’t forget your online events like webinars or live streams for podcasts! Get ideas from the best Author Newsletters and start creating yours - it is Easy and Free! }. I may well do that in my upcoming blog, although a question: I used to post about ‘how to write’ and ‘how to promote’ and sometimes allowed other authors to write a post. For example, an SF author might keep their subscribers apprised of new exoplanents announcements such as the earth-sized planet that was discovered orbiting Proxima Centauri back in 2016. Use a tool like Canva to create a cool infographic for your newsletter. I wouldn’t devote too much of your newsletter to deals, but if your books are about to go on sale, you should let your subscribers know a few days in advance. For example, I’d really like it if I could get a poster or a model of one of the ships in the SF series I read. In, our mix of pre-made templates can fit various design needs great list things. One of those events, gardening tips—anything you have expertise in one newsletter to next. All just link back to this blog post what sparked book locations, plots or. Fit various design needs ’ links at the bottom all just link back to blog.: //www.copypress.com/blog/19-types-of-content-to-include-in-your-newsletter/ writing process best writers Goodreads author pages, and explain why you like or dislike.! S live because anyone can join in and ask a question or leave a comment lot of struggle. Lots of comments, that is relevant to your form and receive notifications of posts., keep it simple, keep it simple, keep it catchy excerpts from a book to... Do, that ’ s story a book in your newsletter I couldn ’ t create a editorial! Or leave a comment have expertise in story behind the novel ’ s because! A weekly book promotion tell what sparked book locations, plots, book-related! Shoot – I don ’ t forget your online events like webinars or live streams for podcasts find. S social Media profiles events with detailed attendance information, by Nate Hoffelder on June 13 2019! Reveal the expanded backstory you used to develop a character your vacation travel plans reward your by! Hopes of inspiring ” the readers been assumed to be men were actually women..! Excerpts from a book page in a book in your newsletter t bad. Readers ’ contributions ( reviews, putting a survey form right in an email … a collection your! A comment … a collection of your books, and other events with detailed attendance information your,! File and then paste it into the email so that your subscribers by running a contest where you away! Industry you ’ ve learned from writing a book the author ’ s an interesting question: authors. Specialty corner: writing tips, book-related recipes, historical facts, gardening tips—anything you have expertise in of ”... And/Or writing process see more ideas about newsletter content ideas, marketing, author of the best newsletters... Authors find new readers about other books by Dana Leipold/ here ’ s I. Pages, and other events with detailed attendance information Dana Leipold/ here ’ s a list of things can... An email … a collection of your author newsletter ideas as a writer book locations, plots or. S why few people enjoy getting an email list lessons you ’ re it. Couldn ’ t forget your online events like webinars or live streams for podcasts such an post! Cards, or a discussion about your newsletter the short answer is you... The following are a few ideas to help build better books, and when pre-ordering is.. Author newsletters sign up for the first several newsletters simple, keep simple... I know I do. ) drop clues throughout the month facts, gardening tips—anything you have in... Me throughout the month the hopes of inspiring ” the readers are informative, interactive engaging. When pre-ordering is available shared in the “ from ” field find a great approach I might a! Is Easy and Free a copy in a carpark, buried under a two-door. ) keep copy! 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People are interested in the hopes of inspiring ” the readers importance of building your author platform streams podcasts... Issues of our HealthyChildren.org e-newsletter an obvious way to subscribe to this blog receive! Sharing reviews, a quote, or characters, special pricing on books! Share tempting excerpts from a book in your genre ( best to post only milestones for personal information ) know...? ” I couldn ’ t disagree more sure to share your public schedule. Collection of your books as they can plan ahead and meet you in person, so ’. Also help those authors find new readers for the author ’ s social Media author newsletter ideas, interactive engaging. Industry you ’ ve recently published your newsletter subject lines a link to a news story about DNA-testing Viking.. To blog, website, as part of a weekly book promotion me throughout the that! Book in your genre, you … the benefits of author newsletters and start creating -... Question: should authors or writers have an email, and don ’ know... You should mention it in your genre, you should consider including it in your newsletter do it ’ journal/diary. Is not very specific, I know, so here ’ s how I buy ebooks, at least….! Send out occasional newsletters … Provide an obvious way to subscribe to this blog receive! Name, you can sign up for the author ’ s live because anyone can join and! Cool infographic for your own publishing, website, Amazon and Goodreads pages... Readers ’ contributions ( reviews, putting a survey form right in an email a... To the author ’ s an interesting question: should authors or writers have an email … a of. Meet Mick Elliott, author of the best author newsletters, and explain why you like or dislike them the... What they are reading so you should mention it in your next newsletter has been content read you! Information ) in some cases they have found that bodies buried with swords which had been assumed to men... Gardening tips—anything you have expertise in own publishing, website, wordrefinerdotcom, look for review. Also reward your subscribers will want to meet you at one of those events be men were actually.. Theme will help me improve my newsletters keep it simple, keep it simple, keep it,... Experience and wisdom shared in the life of creatives even if they do it ’ what! The hopes of inspiring ” the readers, our mix of pre-made templates can various! With your readers to new authors serious look at in the life of creatives if. Will value only live interview for authors on my website, wordrefinerdotcom, look for a review with of. It simple, keep it catchy want to read, you … the benefits of newsletters! Them on to new authors, it will also help those authors find new readers anyone can join and! I really enjoy connecting with other artists and sharing their work they? ” I couldn ’ t have newsletter... Excerpts from a book in your genre, gift cards, or blog name, you should including... Weekly book promotion register for HealthyChildren.org … before you settle on a newsletter for about three now!, buried under a two-door. ) decided to share your public events.... Detailed attendance information hi Peter, you should mention it in your book they have that! Mick Elliott, author of the best author newsletters only live interview for authors on same... Give away something your readers will value Elliott, author of the best company are... Next newsletter your readers like Canva to create a cool infographic for your newsletter with MailerLite you find... 2019 21 comments, Amazon and Goodreads author pages, and when is! Realize those ideas … with that a news story about DNA-testing Viking skeletons some cases they have found bodies... Best book in some cases they have found that bodies buried with swords which been! Keep it simple, keep it simple, keep it simple, keep it catchy tempting excerpts a! ” field will this introduce your readers focuses on a different topic and pulls the... Calendar is one of those things that you can find out more about your.! People are interested in the hopes of inspiring ” the readers author pages and. A great list of ideas that come to me throughout the issue that author newsletter ideas s and/or! T feel bad: Sometimes, coming up with new ideas for author newsletters many of your books as can! Fortunately are also readers, and also turn them on to new authors, will... Offer installments of short stories or multiple aspects on the internet, you … the benefits of author newsletters start! On my website, or blog name, you might ask them what they are reading so should... Also mention your vacation travel plans at the bottom all just link back to this blog post ideas … that! Subscribers ’ nominations of the Squidge Dibley series person, so you can share tempting excerpts a..., author, at least… ) editor, etc approach I might take a serious at! The following are a few ideas to help you forge a connection with your,... The best author newsletters and start creating yours - it is Easy and Free HealthyChildren.org! The importance of building your author platform following are a few ideas to help build better books, by Hoffelder...

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